The electrification of the Volkswagen vehicle fleet is on track. A year ahead of schedule, the manufacturer has reached a new milestone in the implementation of its ACCELERATE strategy, which should make it a provider of zero-emission, software-based mobility: from the first models of the ID.3 , delivered to customers in October 2020, Volkswagen delivered 500,000 vehicles from the ID range. globally despite ongoing supply chain challenges.
Volkswagen’s e-mobility strategy is meeting with great success
“Half a million ID templates. delivered: this is a sign that Volkswagen vehicles are accepted by our customers around the world. Our strategy around electromobility is on track, and the success continues,” said Imelda Labbé, member of the Volkswagen Management Board in charge of Sales, Marketing and After-Sales Service. “Our goal remains the same: we aim make Volkswagen the most attractive brand in the sustainable mobility market. As for the company’s order book, it is always full: “We are doing our best to deliver the approximately 135,000 ID models as soon as possible to our customers. orders. However, the constant difficulty in supplying parts, forces us to adjust our production regularly,” he explained.
From 2033, Volkswagen will only produce electric cars in Europe. By 2030, all-electric models should account for at least 70% of the sales volume in this market. In the United States and China, the automaker aims for more than 50% electric vehicles for the same period. “Norway is a pioneer in electromobility. In October, theID. 4 there is a precedent in the registration statistics. This example shows that the portfolio of ID range. meeting the needs of our customers,” said Imelda Labbé.
In addition, Volkswagen will market 10 new electric models in 2026. new flagship, the Aero B, we will have an offer adapted to each segment”, sums up Imelda Labbé.
Customer feedback is immediately passed on to the vehicles in the form of new functions
The ID range. is also a pioneer in the field of software integration and digital experience: Volkswagen provides drivers with continuous “over-the-air” updates. Thus, the vehicle benefits from the latest innovations throughout its life cycle, and new functions to improve. “The experience of the past months has been very conclusive,” enthuses Imelda Labbé. “In fact, thanks to this principle, we are able to immediately transform customer feedback into new functions: increased charging capacity or even a display of battery capacity on the driver’s screen, for example. »
The MEB platform, the backbone of the strategy around electromobility
The modular electric platform (MEB) is a decisive factor in accelerating the strategy around electromobility as part of the brand’s ACCELERATE strategy. Specifically designed for Volkswagen’s electric drive system, this vehicle’s architecture offers a long range, spacious interior and continuous over-the-air software updates. It is the technical basis of all all-electric and fully connected vehicles in the ID range.
Fully focused on 100% electric and adaptable to vehicles of various segments throughout the Volkswagen Group, the MEB platform reduces electromobility costs and accelerates the transition to carbon neutrality. On the other hand, in accordance with the principles of “Design for Manufacturing”, it is specially designed for fast and efficient production. It thus generates large economies of scale, making it possible to lower the price of electric vehicles to make them more affordable for more people.