Bugatti and Champagne Carbon Unveil “The Bespoke Bottle” – –

Bugatti has unveiled its latest cutting-edge innovation in partnership with Champagne Carbon: “La Bouteille sur Mesure”. Drawing inspiration from the almost limitless customization options offered by Bugatti’s ‘Bespoke’ program, ‘The Bespoke Bottle’ uses unique craftsmanship, design and technology to create a true work of art.


“La Bouteille sur Mesure” was born less than a year after the incredible success of “La Bouteille Noire” – a unique 15L bottle of Champagne Carbon housed in a box inspired by Bugatti’s hyper sports car, the La Voiture Noire. At least 150 hours were needed by IXO, Bugatti’s partner, to carefully create the bottle and its case. A total of 314 sheets of carbon fiber – the same material used for Bugatti cars – were required. The cooled interior of the box is covered in fine-grain Havana brown leather, similar to that used in the unique copy of La Voiture Noire.

What started with a bottle has become a complete personalization offering never before seen in the wine world. “La Bouteille Sur Mesure”, which offers both an unprecedented level of service and an unparalleled product, consists of three configurable parts: the box – inspired by Bugatti cars, the bottle of carbon fiber – made by Champagne Carbon and finally, inside, the best of champagnes. Each of these elements can obviously be adjusted according to the client’s preferences.

With boxes sculpted in the image of the Mistral, Bolide, Divo and Chiron, customers have the option to recreate their own Bugatti vehicle as a scale model or explore entirely new designs if they so desire. Each “La Bouteille sur Mesure” box pays homage to the car model from which it was inspired by borrowing iconic elements. Bold lines, intense curves, striking fins: the most complex details can be transcribed in the cabinet.

This almost infinite level of customization extends to the bottle itself with a selection of exclusive materials, such as the world’s first photoluminescent carbon fiber bottle. “La Bouteille Sur Mesure” also offers customers the possibility to choose from a selection of the best vintages from Champagne Carbon.

Today, the Champagne Carbon For Bugatti collection includes the ƎB.01 edition, a 2002 vintage made from 90% Chardonnay and 10% Pinot Noir grown in a year of consecutive hot and cold nights, giving of intense flavor in grapes, ƎB. 02, a Blanc de Blancs Grand Cru vintage 2006 and the cuvée ƎB.03, a Blanc de Blancs from 2013 – an intense and fresh wine produced by the sequence of a cold, wet winter and a cold spring resulting in last harvest

Like true works of art, the bottles and boxes are made using the same artisanal process as Champagne Carbon and IXO used to create “La Bouteille Noire”. Each box is equipped with an automatic thermodynamic cooling cell – an innovative technology used in orbiting satellites – as well as 14 high-end fans to guarantee a temperature considered ideal for this prestigious champagne.

Wiebke Ståhl, Managing Director of Bugatti International, commented: “It’s great to see Alexandre Mea and the Champagne Carbon house taking inspiration from what we do at Bugatti, whether in terms of design, technology or the materials we use. Seeing the range of options we offer in our “Bespoke” program, they immediately took to the idea and wanted to offer something similar for champagne and bottles made for Bugatti. These fully personalized and ultra-luxurious bottles will go perfectly with our customers’ hyper sports cars. »

Alexandre Mea, CEO of Champagne Carbon, said: “Although Champagne Carbon and Bugatti are deeply rooted in history, we are constantly looking to create new unforgettable moments for our customers. More than a champagne, we want to create a unique experience, and that is what “La Bouteille Sur Mesure” offers. Usually shared by just two people, the Bugatti experience has been reinvented with “La Bouteille Sur Mesure” and can be shared by many in this bottle, a true sculpture, which can serve up to 150 glasses of our house’s finest vintages . »

Photos: Bugatti

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